Sestriere represents a major location for the White Circus since the arbors of alpine skiing. Important international competitions have been held on the snows of Sestriere, such as the Arlberg-Kandahar, dating back to the early 1950s, which saw the pioneers of alpine skiing compete. The evolution of skiing has led Sestriere and Vialattea to be one of the ski areas that hosted the largest number of World Cup races since the origin of the prestigious FIS race circuit.