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VIALATTEA ON PROMOTION IN LONDON FOR UNITED KINGDOM'S NATIONAL SNOW WEEK

21 October 2024

Vialattea joined two important tourism promotion events as part of the UK’s National Snow Week. On October 16 and 17 it actively participated in LISTEX (London International Snowsports Trade Exchange), two days of close networking with tour operators, buyers and media partners held at the London ExCel exhibition center.

Immediately after the press conference for the presentation of the 2024/2025 ski season on October 18 at the Intesa San Paolo Skyscraper Auditorium in Turin, Vialattea again interacted with the British and international market by participating in “The London Snow Show” a major trade show event dedicated to all mountain enthusiasts also hosted at London ExCel on October 19 and 20. An event shared with the tourist resort of Bardonecchia Ski, also acquired by the iCON Infrastructure fund, and with Turismo Torino e Provincia.

In the short term, Vialattea will be present at the WTM in London, scheduled for November 5-7, one month before the scheduled opening of the 24/25 ski season, which we recall, weather permitting, is scheduled for December 6.