The winter season kicks off with big news at Acqua Eva, with the start of a partnership with one of the most important realities on the Italian and European ski scene, Vialattea.
This collaboration will guarantee visibility in one of the most famous ski areas in Europe, which boasts more than 10 million passages every year, with its 400 km of skiable slopes in the resorts of Sestriere, Sauze d’Oulx, Oulx, Sansicario, Cesana, Claviere, Pragelato and the French Montgenèvre.
In this record-breaking collaboration, the numbers certainly make a difference, with Acqua Eva claiming the title of Europe’s highest water, and with its lightness, very low sodium level and unmistakable characteristics, it presents itself as ideal water for the whole family.
“Attention to the territory, with an eye toward the world, has always distinguished us,” declares Rivoira, CEO of Fonti Alta Valle Po S.p.A., “and it is with partnerships of this kind that we are convinced we can work at our best, giving a high-mountain showcase to our water, a product of which we are proud and which arrives at our consumers’ homes pure and light, just as it flows from its source.”
“The visibility offered by Vialattea allows Acqua Eva to connect with a different audience, ranging from athletes to enthusiasts, from families to first-time skiers. This partnership is a source of pride for us because it enhances our common strengths: quality, purity and respect for the territory,” says Andrea Rondina, Business Development & Marketing Director of Vialattea.
Acqua Eva, a symbol of purity and lightness, will reach its highest altitudes, accompanying skiers and fans along all the slopes of the Vialattea ski area and in Sestriere, the highest town in Europe, to seal this extraordinary partnership.
